01
How to put together a reel that gets you hired
A reel that gets you hired lasts under a minute, opens with your best piece and shows one clear aesthetic direction.
Free digital resource · Motion Design
Career guide: Motion Design
Sell motion to brands abroad from your own city.
Format
Guide + checklist + roadmap
Plan duration
12 months in 4 phases
Price
Free · no sign-up
02
A motion pipeline with AI
The AI motion pipeline speeds up the repetitive parts: variants, format versioning and clean-up, leaving time for the idea.
03
Motion rates by market
Motion is the most exportable creative service: the same deliverable, markets with very different budgets.
04
A 12-month roadmap
Months 1-3: three new pieces. Months 4-6: reel and positioning. Months 7-9: prospecting studios. Months 10-12: a base of recurring clients.
Diagnosis
What the international market values
Relative weight of each skill in selection processes and in your rate.
End-to-end case with metric93/100
Without a metric, it fails the filter
Asynchronous communication85/100
A real requirement for remote work
Craft and interaction78/100
System, components, prototype
AI-first workflow72/100
Iteration speed
Roadmap
Your 12-month plan, phase by phase
Phase 1 · Months 1-3
25% of the planThree new pieces
- Audit what you already have and discard 70% of it
- Define the professional profile you're aiming for
- Block out 5 fixed hours a week for your own work
Deliverable: A written diagnosis and work plan
Phase 2 · Months 4-6
50% of the planReel and positioning
- Build the centrepiece of your new positioning
- Document your method step by step
- Get feedback from two professionals above your level
Deliverable: One complete, publishable, defensible case
Phase 3 · Months 7-9
75% of the planProspecting studios
- Go to market: contacts, processes or proposals
- Prepare a 3-minute presentation of your work
- Track responses and adjust the message every two weeks
Deliverable: Portfolio and pitch validated outside your circle
Phase 4 · Months 10-12
100% of the planA base of recurring clients
- Raise your rate or level of responsibility
- Select projects aligned with your specialism
- Set a professional goal for the next 12 months
Deliverable: A new position or a newly negotiated rate
Progression
Where you start and where you end up
30%TodayYou execute briefs with your own judgement
52%Month 4Your method is visible and repeatable
76%Month 8You compete in international processes
100%Month 12You lead, choose your clients and charge for value
Checklist
Tick off what you have already sorted
Portfolio and evidence
- Three projects told as cases: problem, decision, result
- One piece that demonstrates your judgement, not just your technique
- A measurable or verifiable result in every case
- All material in English, ready for international review
Positioning
- One sentence explaining who you serve and with what judgement
- A professional profile updated with that same sentence
- A 3-minute presentation recorded and reviewed
- Clarity on why Motion Design and nothing else
International market
- A list of 20 target studios, brands or teams
- Five real contacts started this month
- A rate or salary band defined per project and per month
- Availability and working hours agreed in writing
Training and next step
- A training gap identified in a single sentence
- A realistic weekly calendar compatible with your job
- An instalment payment plan reviewed
- A profile assessment completed to validate the programme
Actions for this week
- Write a case with a problem, a decision and a metric.
- Cut your portfolio to three projects and drop the rest.
- Apply to three remote processes this week to calibrate the filter.